How to Create a Coming Soon Page in Squarespace
A note on pricing: all prices mentioned in this post are accurate as of the date this article was written, but can change at any time. This includes Squarespace plans, third-party tools, plugins, templates, and any other services referenced. Always check directly with the provider for the most current pricing before committing.
This post contains affiliate links. If you purchase through them, I may receive a small commission at no extra cost to you.
Table of Contents Show
How Do You Create a Coming Soon Page in Squarespace?
Quick Answer: There are two ways to set up a coming soon page on a Squarespace site. The quickest is to password-protect your whole site via Settings > Site Availability > Password Protected, which shows a customizable lock screen to anyone who visits. The second option is to create a standalone landing page, set it as your homepage, and disable all your other pages so visitors only see that one. Both work on any paid Squarespace plan.
KEY FACTS
Both “Coming Soon” page methods are available on any paid Squarespace 7.1 plan
The password-protected lock screen hides your entire site; visitors cannot access any other pages
When your whole site is password-protected, search engines cannot crawl or index it
You can only have ONE lock screen design for the entire site
The lock screen does not use blocks or sections, so you customize it through Branding, Media, and Style panels
Password sessions expire after 4 hours so visitors will need to re-enter the password
Setting up a coming soon page on Squarespace is pretty easy, but how you do it depends on what you’re trying to do. Here’s how both options work and when to use each one.
Two Ways to Create a Squarespace Coming Soon Page
Option 1: Password-Protect Your Entire Squarespace Site
This is the most common way when you’re building a new site from scratch and don’t want anyone to see anything until you’re ready. Password-protecting your site puts a lock screen in front of every page, so no matter what URL someone types in, they’ll see your coming soon page instead.
To password-protect your entire Squarespace website:
In your Squarespace dashboard, go to Settings.
Click Site Availability.
Select Password Protected and enter a password.
Click Save. Your lock screen is now active.
To share access with collaborators or clients while you’re building, you can share the password directly. Anyone who enters it gets access to the full site.
How to Customize the Squarespace Lock Screen
The default lock screen is minimal. To customize it, open the Pages panel, scroll to the bottom, and click System Pages, then Lock Screen. From there you have three customization areas:
Branding & Text — Add your logo, a headline, body text, and contact info or social links.
Media — Upload a background image, use a video (via YouTube or Vimeo URL), or set a solid background color.
Style — Adjust typography and colors.
A few things worth knowing: the lock screen is separate from your main site’s design, so style changes here don’t affect the rest of your site. (This also mean you’ll have to input your own branding colors and fonts directly and not import in; use Color Palette Studio’s free Color Buddy Chrome Extension to help you easily get your brand hex codes applied) You can only have one lock screen for the entire site. And unlike regular pages, the lock screen doesn’t use blocks or sections; you work within the layout you choose.
Option 2: Create a Standalone Coming Soon Landing Page
This approach keeps your site technically public while showing visitors a single dedicated page. It’s useful if you want search engines to be able to find your site, or if you want to start collecting email signups before your full site launches. For a detailed guide on building an effective page, these tips for creating a landing page that converts are worth reading.
To create a standalone Coming Soon landing page:
Open the Pages panel and click + to add a new blank page.
Build out your coming soon content on the page.
Open the page settings, go to the General tab, and set this page as your homepage.
Disable all other pages by toggling them off in their page settings so visitors can’t navigate to unfinished sections.
To hide the header and footer on the page, go to page settings > Navigation and toggle off Show Header and Show Footer.
Move the page to your Main Navigation or leave it in Not Linked; since it’s set as the homepage it will load regardless.
When your full site is ready, just re-enable your other pages, swap your homepage back, and remove the coming soon page or move it to Not Linked.
Which Squarespace Coming Soon Method Should You Use?
Use the password-protected lock screen if you’re starting from scratch and want to make sure nothing gets out before you’re ready. It’s faster to set up and covers every page automatically.
Use the standalone landing page method if you already have an established site with existing search rankings you want to preserve, or if you want to run email signups and collect leads before launch. Since the page is public, Google can index it.
What to Put on Your Squarespace Coming Soon Page
Keep it simple. The goal is to let visitors know something is coming and give them a way to stay in touch. A few things worth including:
Your logo or business name
A short headline and a sentence or two about what’s coming
A launch date or timeframe, if you have one
An email signup form so you can notify people when you launch (Kit integrates well with Squarespace for this)
Social media links
A contact email if you want inquiries before you launch
You don’t need a lot. Most effective coming soon pages are minimal; the more focused the page, the more likely someone is to sign up or remember to come back.
SEO Considerations for Your Squarespace Coming Soon Page
If you use the password-protected method, search engines can’t crawl your site while it’s locked. For a brand new site that has no existing rankings, that’s generally fine; there’s nothing to lose yet. For an established site undergoing a redesign, it’s worth factoring in how long the site will be protected before switching back to public.
The standalone landing page method keeps the site public, so Google can index the coming soon page. If you want to prevent that page from showing up in search results, you can add a noindex tag to it via the page’s SEO settings.
How to Remove a Coming Soon Page in Squarespace
If you used the password-protected method: go to Settings > Site Availability and switch from Password Protected to Public. Your full site is immediately accessible.
If you used the standalone landing page method: re-enable your other pages, swap your original page back as the homepage, and delete or move the coming soon page to Not Linked.
Ready to start building? You can try Squarespace free for 14 days before committing to a plan.Frequently Asked Questions
Can Google Find My Squarespace Site When It’s Password Protected?
No. When your entire Squarespace site is password-protected, search engines can't crawl or index any of your pages. Your site essentially disappears from Google while the password is active. For a brand new site that's never been public, that's totally fine; there's nothing to lose yet. But if your site was already live and ranking, those rankings will start to fade the longer it stays locked. Google won't immediately remove your pages from search results, but it'll stop refreshing them and they'll eventually drop out. So if preserving your search rankings matters, the standalone landing page method is the better move; it keeps your site technically public so Google can still see it.
Can I Have a Coming Soon Page and Still Have Part of My Squarespace Site Accessible?
Yes, with the standalone landing page method. Create a dedicated coming soon page, set it as your homepage, and disable the pages you're not ready to show by toggling them off in their page settings. Visitors who land on your domain see only the coming soon page, but the site is technically public and Google can still index it. This is the approach I'd recommend if you're doing a redesign on an established site and don't want to lose the SEO you've already built up. When you're ready to launch, just re-enable your other pages, swap your homepage back, and either delete the coming soon page or tuck it into Not Linked.
Does Squarespace Have a Built-In Coming Soon Template?
Not exactly. There's no template specifically labeled "Coming Soon" in the Squarespace template library. But you don't really need one. Several templates are designed for minimal or single-page use that work well as a coming soon page with barely any customization. And honestly, you could use ANY template; just create a single page with your logo, a headline, and a signup form, disable everything else, and you've got a coming soon page. If you want to browse some simple starting points, Squarespace's one-page templates are worth a look.
Can I Collect Emails on a Squarespace Coming Soon Page?
Absolutely. You can add a newsletter signup block to any page, including a coming soon page. This is actually one of the best reasons to have a coming soon page in the first place; you're building an audience before you even launch. Connect your signup block to an email platform like Kit and new signups get added to your list automatically. Then when your site is ready to go, you've already got a list of people to send your launch announcement to. Even if only a handful of people sign up, that's a handful of people who actively want to know when you're live.
How Do I Remove a Password From My Squarespace Site?
Go to Settings → Site Availability in your Squarespace dashboard and switch from Password Protected to Public. That's it. Your site is immediately accessible to visitors and search engines. If you're removing a page-level password instead of a site-wide one, go to the Pages panel, hover over the page, open its settings, scroll to the Password field, click the X to clear it, and save. One thing to watch for: if visitors are STILL seeing a password prompt after you've removed it, check whether your homepage has a separate page password set. That's usually the culprit.
How Long Does the Squarespace Lock Screen Password Session Last?
The password session expires after 4 hours. After that, visitors get prompted to re-enter the password. There's no way to extend it, shorten it, or let someone "log out" manually; it's just a flat four-hour window every time. This applies to both site-wide passwords and individual page passwords. So if you're sending a client a password-protected preview link, just give them a heads up that they might need to enter the password again if they step away for a while and come back.
