Bailard Squarespace Template Review
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Bailard is a Squarespace template designed for nonprofits, foundations, and advocacy organizations.
The demo shows a land conservation foundation with forest and hiking trail photography. The homepage moves from mission statement to organization details to action steps. If you run a foundation, environmental nonprofit, advocacy group, or social impact organization, this template might work for you.
This review covers what Bailard includes, what works well, and what limitations you might run into.
The goal: help you decide if this template fits your needs, or if you should look at other options.
Who the Bailard Template Works Best For
Bailard works for nonprofits, foundations, and other mission-driven organizations who need a simple free Squarespace website that explains your work and lets your supporters easily donate.
This includes:
Environmental nonprofits and conservation organizations
Foundations and grant-making organizations
Advocacy groups and policy organizations
Social impact nonprofits working on education, health, poverty, human rights, or community development
Community-based organizations serving specific regions or communities
The demo shows an environmental conservation foundation, but the structure is generic enough to work for any mission-driven organization. It's one of Squarespace’s solid free starting points.
The Bailard template probably isn't the best fit if you:
Sell products or services as your main business model
Need complex event registration or volunteer management systems
Want colorful, high-energy design (this is more NPR than Nickelodeon)
Run a large organization with multiple distinct programs
Need multilingual content or international donation infrastructure
What You Get with the Bailard Template
Home Page
Hero section with full-width image, headline, and button
Mission statement section with text explanation
Organization section with split image/text layout and button
Take Action section with opposite split layout and button
Email newsletter signup
Footer with contact information
About Page (with 4 sub-pages)
The About dropdown includes multiple pages for more information, including mission, team, impact metrics, and contact details.
News Page
Blog section for updates, stories, and announcements.
Read Me Page
Could be used for annual reports, resources, or important documents.
Take Action Page
Space for donation options, volunteer signups, petitions, or other supporter actions.
Like all Squarespace templates, you can add or remove pages, add e-commerce, add blogs, or customize the structure. This is just the starting point.
Getting Started with the Bailard Template is Easy:
Replace images throughout the site - Upload your own photos (make sure they're optimized for web)
Update content on all pages - Replace demo text throughout the site with your actual information
Delete any unused pages - Or move them to "Not Linked" section, disable them, and turn off SEO so they're not accessible to the general public until you're ready
Add your favicon and social share image - These show up in browser tabs and when your or other people share your website
Set up SEO - Add meta descriptions and alt text for images (Squarespace AI can help with this now and makes it way easy)
Customize Site Styles - Change the colors, fonts, and buttons to match your brand
Test all forms, buttons, and links - Double and triple check to make sure everything works before going live
Connect your domain and choose your Squarespace plan
Publish your site and go live 🎉
Bailard Squarespace Template FAQs
What is Bailard Squarespace template used for?
The Squarespace Bailard template works great for nonprofits, foundations, and advocacy organizations. The demo template shows an environmental conservation foundation, but the structure really works for any mission-driven organization: education, health, community development, whatever your cause is.
Is Bailard good for environmental nonprofits?
Yes. The demo is literally a land conservation foundation, so if you work on environmental issues, the starting setup is perfect. But it's not exclusively for environmental work; any nonprofit can use this structure.
Can I use Bailard if I'm not an environmental organization?
Absolutely. The template structure works for any nonprofit. Replace the demo content with your own information and images, and you're set. Or if you really like the structure and you run any kind of business, you can absolutely use your free will to start with template and tweak it til it fits.
How do I add donation functionality?
You'll need to integrate with donation platforms like Donorbox, or use Squarespace's built-in commerce features to process payments. Set these up on your Take Action page and test everything before going live so you know donations will go through.
How do I set up recurring donations?
Use Squarespace's subscription product features, or integrate with platforms like Donorbox or Patreon that specialize in handling recurring payments.
Can I feature my team or board members?
Yes. Create a Team or Board page under your About section. Add photos and bios for each person using image and text blocks. This helps build credibility and shows donors who's running the organization.