Botanical Color Palettes for Your Squarespace Website

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    I've been pulling together some color inspiration lately, and these botanical palettes kept catching my eye. There's something about colors pulled directly from nature – they just work together naturally (see what I did there?) without trying too hard.

    Here are five palettes that might spark something for your brand refresh or next Squarespace project.

    Botanical Color Palettes

    Dusty Rose Romance

    Soft blush, dusty rose, charcoal, and deep terracotta. This combination feels grounded and sophisticated. It's feminine without being overly sweet – good for brands that want warmth with some edge.


    Lily Fresh

    Aqua blue, soft peach, burnt orange, and forest green. More versatile than you'd think. It's got movement and energy, but it still feels calm. Would work well for wellness, creative services, or lifestyle brands.


    Desert Bloom

    Shades of peach/tan with olive and deep forest green. This one's for minimalists who want some warmth. Great for life coaches, service-based online businesses that are personality-driven.


    Garden Party

    Soft lavender, muted mauve, sage green, and rich purple. Cottage-inspired without being cliché. Great for lifestyle brands, stationery designers, or creative coaches.

    Bold Bouquet

    Cream, dusty pink, bright orange, and olive green. When you need your brand to stand out. That orange is doing the work here – it's confident and memorable. Great for career coaches, authors, digital marketers.


    Putting These Color Palettes to Work for Your Business & Brand

    If you're working in Squarespace, you can plug these hex codes directly into your site's color settings. Test them across your headers, backgrounds, and buttons to see what feels right and matches your brand.

    Color Palette Studio has a ton of great free and paid tools to be helpful if you want to experiment more – you can see how these colors interact, generate variations, and export the exact codes you need.



     
    Janessa

    Written by Janessa Philemon-Kerp, Founder of JPK Design Co

    JPK Design Co is a strategic Squarespace website design studio helping small businesses build conversion-focused websites through templates, resources and 1:1 consulting.

    https://jpkdesignco.com
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