Clove Squarespace Template Review
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Clove is one of those Squarespace templates that feels immediately calming and professional.
It's built for wellness practitioners, therapists, and service providers who need a site that feels trustworthy from the first scroll — and it delivers.
The full-screen hero image sets a welcoming tone, the layout guides visitors through your services without overwhelm, and the built-in team section makes it perfect for group practices. If you're a therapist, counselor, wellness professional or running a multi-provider practice, this template probably caught your eye for a reason.
This review covers what Clove includes, where it shines, and where you'll hit limitations.
The goal: help you figure out if this template is the right fit or if you should keep looking.
Who The Clove Therapy Squarespace Template Works Best For
This template is designed for wellness practitioners and therapists who need a professional, calming online presence. If you offer services like therapy, counseling, acupuncture, massage, or wellness coaching — especially if you're building a group practice — Clove gives you everything you need to build trust and get clients to book.
This template works especially well for:
Therapists & Counselors: The design creates an immediate sense of calm and safety. You can introduce your approach, show your team, and make it easy for clients to reach out.
Wellness Practitioners: Acupuncturists, massage therapists, naturopaths, and other holistic health pros can use the services grid to break down different offerings.
Group Practices: The team section lets you showcase multiple providers with photos and bios, so clients can find the right fit.
Mental Health Professionals: Psychologists, psychiatrists, and coaches can explain their approach and services in a way that feels accessible and warm.
Multi-Service Businesses: If you offer several types of services under one brand (like therapy + psychiatry + coaching), the services grid keeps everything organized.
What You Get With the Clove Template
Homepage
A full-screen hero image with your headline and CTA sets the tone immediately. Below that, you get an "approach" section where you can explain your philosophy or method, a location/office features section, a services grid, team profiles with photos, and a client testimonial.
Services Page
Clean layout where you can break down what you offer. Each service gets its own section with room for a description and image.
Team Page
Built-in team member profiles with photos, names, credentials, and short bios. Perfect if you're a group practice or have multiple providers.
Contact Page
Simple contact form so people can reach out easily. You can also add your office location and hours.
Extras
Services grid on the homepage
Team member profiles with photos
Client testimonial section
Full-width image sections
Key Strengths of the Clove Template
Calming, Professional Design
The full-screen hero image creates an immediate impression of calm and trust. The layout uses lots of white space and clean typography. It feels welcoming without being overly casual.
Built for Service-Based Businesses
Clear sections for your approach, services, and team. The layout guides people naturally from "who are you?" to "what do you offer?" to "how do I book?"
Perfect for Group Practices
The team section is one of Clove's standout features. You can showcase multiple providers so clients can find the right match for their needs.
Best Use Cases
1. Therapy & Mental Health Services
Clove's soft visual tone and clear structure work perfectly for therapists, counselors, and mental health professionals. You can explain your approach, introduce your team, and make it easy for clients to schedule.
2. Wellness & Holistic Health
Acupuncturists, massage therapists, naturopaths, and other wellness practitioners can use the services grid to break down offerings and the team section to introduce practitioners.
3. Group Practices
If you're building a practice with multiple providers, Clove makes it easy to showcase everyone on your team with photos and credentials.
4. Multi-Service Wellness Centers
Offer therapy, psychiatry, coaching, and bodywork all under one roof? The services grid keeps everything organized without feeling overwhelming.
What The Clove Template Is Not Best For
The Clove template isn't the best fit if you:
Need a portfolio-heavy site with lots of visual work examples
Want a bold, graphic-heavy design with lots of color and movement
Run an e-commerce business or sell a wide range of products
Pros & Cons of the Clove Template
Cons
Not as set up for SEO out of the gate; there's no H1 tag on the homepage by default, so you'll need to add one manually
Team section may feel unnecessary if you're a solo practitioner (though you can easily delete it)
Pros
Clean, calming design that builds trust
Built-in team section for group practices
Full-screen hero creates immediate impact
Great for both solo practitioners and growing practices
Getting started with the Clove template is easy:
Once you pick Clove in the Squarespace 7.1 template library and you're ready to build, here's what to do first:
Add your H1 tag to the home page. The Clove template doesn't have an H1 tag by default. Click into the hero section text, highlight your main headline, and change it to H1 in the formatting options.
Replace the demo content. Swap in your own hero image, headlines and CTA. Work your way down the homepage, replacing all demo text and images with your own.
Set up your Services page. Break down what you offer with clear descriptions. Keep the focus on the copy, but add images if they help explain your services.
Build out your Team section. Add photos, names, credentials, and short bios for each provider. Make it easy for clients to find the right fit. If you're solo, you can delete this section entirely.
Update your About page. Tell your story. Explain your philosophy and make it clear why someone should work with you.
Set up your Contact page. Add your office location, hours, and contact form. If you use a scheduler like Acuity or Calendly, embed it here.
Adjust your colors and fonts. Head into Site Styles by clicking the paint brush in the upper right and change the colors and typography to match your brand.
Double check everything and go live. Check how everything looks on mobile, review your grammar and spacing, make sure all your buttons and links are working, then hit publish.
Clove Squarespace Template FAQs
Can I sell products on the Clove website template?
Yes, technically. Squarespace lets you add a shop page to any site. But Clove’s layout is more focused on booking services than selling products. If your site will mostly be a store, try a template designed for e-commerce with a shop page already built out.
Can I use Clove if I'm a solo practitioner?
Yes, absolutely. The team section is optional. You can delete it or repurpose it to showcase different service areas instead of multiple providers.
Is the Clove template good for SEO?
Yes, once you add an H1 tag (which isn't included by default). It's mobile-friendly, loads quickly, and includes a blog for publishing content. The clean structure also helps with readability and navigation.
Can I use the Clove template on mobile?
Yes. The design is fully responsive and adjusts to look great on phones and tablets.
Can I change fonts and colors on the Clove template?
Yes. Clove is built on Squarespace 7.1, so you can customize fonts, colors, buttons and more through Site Styles, all without code.
Does Clove include booking integration?
The template doesn't come with booking pre-installed, but you can easily add Acuity Scheduling (Squarespace's native tool) or embed Calendly on your contact page.
Is Clove good for group practices?
Yes. Perfect use-case. The built-in team section makes it one of the best templates for showcasing multiple providers.
Can I switch templates later?
On Squarespace 7.1, you don't switch templates, you just change the layout and sections. So you can keep the same base and update your design without starting over.